Campaign to Help Seniors Access Benefits Launches Soon!
We are pleased to announce that we've teamed up with NCOA for the 2016 You Gave, Now Save campaign, a public education initiative developed to support the vital work you do to ensure that older adults access earned benefits that can help them pay for an array of basic needs.
The national campaign, which launches on May 3, is the second we've undertaken (the first took place in 2012) and will feature the release of an exciting, updated Guide to Benefits for Seniors.
We hope that this campaign, which will include outreach to national and regional media, will provide a catalyst for a national conversation about the billions in valuable benefits left on the table by our most financially vulnerable seniors every year. To give you a sneak peek of the Benefits Guide before it is printed, we will be sharing the cover and index soon. The 2012 Guide flew off the shelves and we expect this year's edition to be equally popular, so think about how many copies you would like to order—the first 25 copies are free for members—to ensure we print an adequate supply.
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