Toolkit: Press Release Template

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December XX, 2018

CONTACT: Staff media contact name and title
Direct dial and/or cell phone / Staff email address
[Agency Name] Joins National Campaign to Support Long-Distance Caregivers
City, State—The [Agency Name] is excited to participate in Home for the Holidays, a national campaign led by the Eldercare Locator, the National Association of Area Agencies on Aging (n4a) and the U.S. Administration for Community Living in partnership with the National Alliance for Caregiving. The goal of the campaign is to ensure that older adults and their caregivers are aware of the many local resources available in communities around the country to support individuals who are caring for family members and friends who do not live nearby.
Launched every year during the holiday season, Home for the Holidays encourages discussion of important issues affecting older Americans at a time of the year when family and friends often gather. The new consumer brochure that is the centerpiece of this year’s campaign, Caring Across the Miles: Resources for Long-Distance Caregivers, provides long-distance caregivers with tools and resources that may help them better support their loved ones from afar. The brochure also includes a sampling of the questions the Eldercare Locator most often receives, which are collected in the Caregiver Corner section of its website (
As part of the national network of 622 Area Agencies on Aging (AAAs) and the more than 250 Title VI Native American aging programs providing crucial home and community-based services and supports for older adults in virtually every community in the country, [Agency Name] is uniquely positioned to support individuals who provide some form of care to relatives or friends, including those who do not live nearby.
“Many people don’t realize that they are caregivers. But anyone who lives more than an hour away and helps a family member or friend coordinate transportation, arrange medical appointments, handle finances or secure in-home assistance is a long-distance caregiver,” says (AAA Director Name/Title). Our agency decided to participate in this national campaign because we know how important it is for all caregivers, including long-distance caregivers, to have the necessary tools and resources to help them meet the needs of their loved ones—no matter where they live.”
About (Your Agency)
Mission statement
AAA Name
Street Address
City, State, Zip Code
AAA Website
AAA Phone Number